Is it a Goal or a Goat?

peterPeter Burchard is a multi-sector consultant, university instructor, and author. He has served as a city manager, health care executive, and as a board member for numerous organizations. He was the city manager of Naperville, Illinois and village manager of Hoffman Estates, Illinois. He served as the chief operating officer for inVentiv Medical Management in Augusta, GA. He serves on the board for the NIU Alumni Association and GreenFields-Mill Creek, a continuing care residence. Previously, Peter served on the boards of Hoffman Estates Medical Center, the Suburban Law Enforcement Association, and the Alliance for Innovation. He received his undergraduate and graduate degrees from Northern Illinois University. Reach Peter at:  peterburchard.com


Is your future filled with goals or goats?

Think about your professional development goals.

Think about your current work goals.

Are your goals more like goats?

Here’s the difference:

If it’s a GOAL, you think:

  • Excitement
  • Future Focused
  • Energy
  • Desired Change

If it’s a GOAT you think:

  • Forgettable
  • Stares Back
  • Chews
  • Doesn’t do much

Look at your goals for work and your own professional development. Now ask yourself: “Three months from now, how will my work place be better? How will I have grown?”

If you don’t have any goals it could be because you’ve experienced too many goats.

Real goals – deep goals – solve real problems and create the work place you and others want. Goat-type goals are forgettable and just stare back because we know the goal dances around real problems. Goats like to chew on things – just like people do – as if there is no greater purpose.

Real goals create real change. Goats tend to do nothing that actually matters.

Goats play mind games and create the illusion of progress. Sadly, goat-type goals may be what we like – unconsciously protecting the status quo.

goatz

A Plan for Creating Goals and Not Goats:

Setting goals can be a waste of time when the effort doesn’t bring the real problems to the surface. (Read Good Strategy – Bad Strategy by Richard Rumelt.)

Personal goals may, perhaps inadvertently, just secure our present comfortableness. Real goals need to propel us forward – solving key problems and creating the future we want.

Want goals and not goats? Try this:

  1. Embrace Uncomfortableness: Look at your goals. If your goals make you feel comfortable then your goals are goats. James Collins writes about the curse of the comfortable work place. Create goals that create uncomfortableness.
  2. Surface Real problems: People have problems. The work place has many problems too. How do some of your goals speak to real problems? If none of your goals surface problems, they are goats. Our desire to be positive is also a curse when it protects the status quo and prevents an honest assessment of problems (Read Good Communication That Blocks Learning by  Chris Argyris).
  3. Be Big! Really big!: When accomplished, what will your goals create? As Rumelt notes, people notice real strategy and goals. You and others will be excited because as a team you are 1) tackling real problems and 2) creating a better future.
  4. Seek Deep Personal Growth: When it comes to skills, how am I too much as I was just one year ago? Am I too satisfied with me? As an old saying goes, do I have twenty years of experience or one year repeated twenty times? To what degree am I more relevant today compared to last year? Can I prove my escalating relevance?
  5. See More Clearly: Test your vision – test your insight. What can you see about yourself, about your team and about your environment that you couldn’t see last year? Here is a difficult question to ask one’s self: “To what extent do I only see what reinforces the world I’ve created – the one I want to see?”

Your journey from goats to goals is packed with personal potential and organizational possibility. Let your personal resourcefulness blossom.

“Passion and Reality at Work”

Peter Burchard develops leaders. www.peterburchard.com. Email Peter at: Peter@peterburchard.com

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